Why is it that sometimes I hear about an event that is supposed to go on sale, but when I call Ticketmaster or visit a TicketmasterRetail Outlet, they don't know anything about it?

Often, the venue or promoters prefer to wait until all terms about the event are finalized to protect the consumer from being misinformed. We don't release any information until we receive authorization from the promoter or venue; sometimes, this can happen after the media has already begun publicizing the event.